The cat is finally out of the bag, all these naked viral videos by Chad Ochoinco / Chuck Liddle and DaxShepard are actually Reebok Zigtech commercials.
So what is the concept behind ZigTech? It is actually developed by former NASA engineer - a wavy foam platform that transfers energy from the heel area towards the forefoot as pressure is applied through footstrike. The idea to reduce fatique so you can last longer on a run.
Lets push all the marketing lingo aside and hear what an exercise physiologist has to say.
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